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Health Promotion Board

About the Healthier Ingredient Development Scheme (HIDS)

Learn how the Healthier Ingredient Development Scheme can help you in innovating and developing healthier ingredients.

Submit your interest
Last updated 26 March 2026

About the Scheme

Table of ingredients taken from top-down.

Due to changing lifestyle needs and a desire for convenience, Singapore residents are dining out more frequently with as many as 60% of Singapore residents dining out at least 4 times a week*.

To help Singapore residents improve the diet quality of the foods consumed when dining out, the Health Promotion Board introduced the Healthier Ingredient Development Scheme (HIDS) to encourage the use of healthier ingredients in the food service industry by supporting suppliers/manufacturers in innovating and developing a wider variety of healthier ingredients.

HIDS works in tandem with the Healthier Dining Programme (HDP), to increase the number of healthier meal options available when eating out.

Sub-schemes of HIDS

HIDS was further enhanced in 2021 to comprise 2 sub-schemes.

Graphic showing a lightbulb, document and a magnifying glass.

Healthier Choice Symbol Development Scheme (HDS)*

Worth up to $200,000/project of grant support to support the R&D of products to obtain the Healthier Choice Symbol (HCS) certification. *HDS is offered for products that are not yet HCS certified.

Menu and document icon representing Healthier Dining Grant support.

Go-to-Market Scheme (GTMS)*

Worth up to $300,000/year of grant support to support the commercialisation and marketing of Healthier Choice Symbol (HCS) products. *GTMS is offered for products that are already HCS certified.

Not sure which sub-scheme to apply for?

Has your product(s) already been certified with the Healthier Choice Symbol (HCS)?

Yes/No

Recommendation on scheme

Yes

You are eligible to apply for the GTMS! The GTMS is offered for products that are already HCS certified.

No

You are eligible to apply for the HDS! The HDS is offered for products that are not yet HCS certified.

As a HIDS partner, you will receive up to $500,000/project in product development and marketing support from the Health Promotion Board (HPB) for the development or improvement of qualifying healthier ingredient(s) as well as for the commercialisation, marketing, and promotion efforts of these ingredients.

*Source: National Nutrition Survey, Health Promotion Board Singapore, 2010

Hear what our partners have to say

Thumbnail for Feature partner of HIDS Partner (Sim Soon Heng) on Channel 8 Frontline

Feature Interview of HIDS Partner (Sim Soon Heng) on Channel 8 Frontline

"HIDS allowed us to focus on R&D efforts to develop a range of low-sugar, wholemeal and multigrain products to supplement low GI and high fibre products, which benefited our extensive range of customers. The grants enabled us to better iterate our products through supporting trials, lab tests and packaging design."
— Mr Joshua, Senior Assistant Director, Commonwealth Culinary Creations Pte Ltd.
"Joining HIDS allowed our company to push our healthier choice Kaya products into the B2B market. We were able to introduce and promote the benefits and potential use of our healthier choice products to existing and potential B2B clients, as well as create new market opportunities.”
— Mr Goh Tee We, Executive Manager, Fong Yit Kaya Pte Ltd
"The Grant helped us push out healthier choice items more effectively and efficiently. The Scheme has also assisted us to reach out to the right target markets through multi-level marketing."
— Mr Andrew Chin, Director, Glory Food Products Pte Ltd
"HIDS assisted us in accelerating our innovation process. It enabled us to engage third-party experts, and helped facilitate product development which was important in helping us adapt and thrive amidst changing consumer preferences."
— Mr Ang Khim Wee, Head of Business Development, Lim Kee Food Manufacturing Pte Ltd
"HIDS presented great business opportunities for companies to tap into new markets, through promoting their healthier ingredients to business partners and consumers."
— Ms Ariel Pek, Business Management Assistant Manager, Tai Hua Food Industries Pte Ltd

Ready to come on board?

Fill in a short form and we’ll reach out to guide you through the process.

Submit your interest

For further enquiries, kindly refer to the FAQs or email us at HPB_Healthy_Eating@hpb.gov.sg